✦ Klaviyo · Omnisend · backed by live e-commerce work

Turn buyers into repeat revenue.

Lifecycle systems that compound. We map cohorts, build Klaviyo and Omnisend flows, and let AI sharpen segmentation and content — every send tied to revenue.

See how it works →

Lifecycle revenue · last 30 days

Halcyon Goods

Klaviyo · live
Welcome series$0
Abandoned cart$0
Browse abandonment$0
Post-purchase nurture$0
Win-back · 60d$0
Total flow revenue · 30d$60,840

Lifecycle programs we run for teams scaling fast

What's in the program

Every flow your store needs to compound revenue

From welcome to win-back, AI sharpening the segmentation in between — every send tied to revenue, reviewed weekly.

Klaviyo & Omnisend flows

Welcome, abandonment, post-purchase, browse, and win-back flows built to convert from the first send — and keep improving.

E-commerce expertise

Live e-commerce flow work — we know what actually drives repeat revenue across categories, AOV ranges, and price points.

Lifecycle strategy

Mapped customer journeys that nurture from first touch to loyalty — segments and offers planned around real cohorts, not guesses.

Testing & reporting

Continuous A/B testing and clear reporting on revenue per flow — so you know exactly which sends fund the next sprint.

AI segmentation

Smarter audience segments built from behavior and predicted intent — sending the right offer to the right cohort, automatically.

Content generation

On-brand copy, subject lines, and variants generated and tested at scale — so every send has real challengers, not duplicates.

How we ship lifecycle

Map, build, optimize

Four to six weeks from kickoff to a lifecycle program owning a meaningful share of revenue.

01

Map

We design the lifecycle and flow architecture from your real cohorts — what to send, to whom, and when.

02

Build

We implement flows, segments, and templates in your ESP — wired to your store, with revenue attribution baked in.

03

Optimize

We test, tune, and report on revenue per send weekly — compounding lifecycle revenue month over month.

Why teams retain us

Numbers our flows compound

32%

Average lifecycle revenue share at 90 days

+47%

Lift in 60-day repeat purchase rate

12+

Flows live per account post-launch

Weekly

Optimization cadence and reporting

Email and SMS now drive a third of our revenue — and the flows just keep getting better every month. We stopped doing batch sends entirely.

Head of Retention · DTC beauty brand

What clients say

Outcreate runs lifecycle the way most agencies wish they could. Flows wired to our store, AI on segmentation, weekly revenue reviews — it's the only retention program we've ever trusted.

Adrian Lobo

CMO, Halcyon

Your move

Stop emailing everyone.
Start sending revenue.

We'll map the cohorts, build the flows, wire the data, and own the weekly optimization — your retention program, finally compounding.